Social Media
A Simple Weekly System for Your Business Social Media
You do not need to post every day. You need a simple routine you can keep. Here is a one-week system any small business can follow.
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Practical thinking for growing businesses.
Insights on software, websites, mobile apps, branding and building stronger businesses in Ghana and beyond.
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Web Strategy
Why a Facebook Page Is Not Enough for Your Business
Social media is great for attention. But a page you do not own is a risky home for your business. Here is why you also need your own website.
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Buying Guide
How to Choose a Web Developer in Ghana: 5 Questions to Ask
A cheap website can become expensive if it is slow, insecure or impossible to update. Ask these five questions before you hire anyone.
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News
Codolla Studio Launches a Free Digital Presence Check for Businesses in Ghana
Kumasi studio Codolla Studio has relaunched its website with a free two-minute tool that scores how easily customers can find, trust and contact a business online.
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Customer Service
Set Up WhatsApp Business Properly in an Afternoon
Many customers would rather send a WhatsApp message than fill in a form. These free WhatsApp Business features help you answer faster and look more professional.
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Web Strategy
What Your Homepage Must Answer in Five Seconds
Visitors decide in seconds whether to stay. Four questions your homepage must answer straight away, and how to check whether yours does.
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Digital Presence
Is Your Business Invisible Online? 8 Signs and What to Fix First
Customers search before they call. These eight signs show whether they can find you, trust you and reach you, and which fixes make the biggest difference first.
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Local Search
Google Business Profile: The Free Listing Most Businesses Leave Half-Finished
Your Google Business Profile is often the first thing a nearby customer sees. Here is how to set it up properly and keep it working for you, step by step.
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Business Technology
How Digital Systems Help Growing Businesses Work Smarter
A practical look at how portals and workflow tools reduce manual work, improve visibility and create a better customer experience.
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Web Strategy
What Makes a Business Website Turn Visitors Into Enquiries?
A beautiful website is only the beginning. These are the elements that help visitors understand, trust and contact your business.
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Product Strategy
Mobile App or Web App: Which Does Your Business Actually Need?
Choose the right product format by looking at user behaviour, device capabilities, access, maintenance and your business goals.
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Branding
Why Brand Consistency Builds Customer Trust
Consistency across your website, social media, proposals and print materials makes your business easier to recognise and trust.
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